Every new home-buyer client gets an interactive roadmap built on live data: a mortgage calculator across their real price range, a rent-vs-buy model with the break-even year computed from comparable rentals in their target area, a sourced market snapshot, and the eight-phase path from pre-approval to keys.
Before anything is built: today’s 30-year rate (it changes weekly), comparable rent for the client’s exact area and property type (the single most impactful input in the model), and the local market stats, median price, days on market, list-to-sale ratio, inventory.
The mortgage calculator covers the client’s real price range with P&I, PMI, county-accurate property tax, insurance, and cash to close. The rent-vs-buy chart amortizes upfront costs, credits equity and appreciation, charges opportunity cost on the down payment, and shows the exact year buying beats their current rent.
Buyer profile cards, the market snapshot with a plain-language read of conditions, the eight-phase timeline from pre-approval to closing day tuned to their loan type, and three concrete next steps, plus the client intro email, ready to send with the interactive highlights called out.